To mark the publication of her new book on contemporary gender roles and inequality, The Public Woman
, British writer and activist, Joan Smith, has teamed-up with Swedish equal opportunities organization, Crossing Boarders,
to bring Twee-Q (Twitter Equality Quotient) to the UK.
Gender equality is always a hot conversational topic on Twitter. Joan Smith is curious about how equal British social media conversation really is, and Crossing Boarders thought-provoking, interactive self-assessment tool – which proved popular when first launched in Sweden – promises to reveal the truth.
The process is simple: insert the Twitter handle you want analyzed (it can be your own or that of another person) and Twee-Q instantly tells you what proportion of that account’s recent retweets (made during the last 100 tweets) were of comments or opinions issued by men or by women. A 10 is the perfect Twee-Q. Dare you start with yourself?